Newsletter 52

24 Sep 2021

Marketing of prizes exceeding DKK 600 on gaming machines

The Danish Gambling Authority has become aware that some gambling operators advertise winnings exceeding DKK 600 on gaming machines. 

The Danish Gambling Authority call to attention that the prize in one game cannot exceed DKK 600. This appears from section 10(1) of the Executive Order on gaming machines in gambling arcades and restaurants. 

Marketing of games must present the chance of winning in a correct and balanced manner to avoid creating an impression that the chance of winning is greater than it really is. This appears from section 36(1)(1). 

The Danish Gambling Authority assess that marketing of prizes exceeding DKK 600 on gaming machines is a breach of section 36(1)(1) of the Danish Gambling Act. If prizes exceeding DKK 600 are advertised, it must appear clearly from the marketing material that the chance of winning such a prize is only possible by playing multiple games.